{"id":7936,"date":"2025-01-01T09:30:31","date_gmt":"2025-01-01T01:30:31","guid":{"rendered":"https:\/\/regask.com\/?p=7936"},"modified":"2025-02-10T16:44:28","modified_gmt":"2025-02-10T08:44:28","slug":"tendencias-2024-preparativos-2025","status":"publish","type":"post","link":"https:\/\/regask.com\/es\/2024-trends-2025-preparations\/","title":{"rendered":"Aprendizajes clave enfocados en el futuro a partir de 2024 para navegar por el c\u2026"},"content":{"rendered":"<p class=\"p1\">El a\u00f1o 2024 ha sido crucial para las industrias de todo el mundo, ya que los avances tecnol\u00f3gicos, las transformaciones regulatorias y las cambiantes demandas de los consumidores han remodelado el panorama operativo y estrat\u00e9gico. <a href=\"https:\/\/regask.com\/es\/cumplimiento-normativo-de-ia-cpg-ciencias-de-la-vida\/\">Bienes de consumo envasados<\/a> Las industrias de bienes de consumo envasados (CPG), ciencias biol\u00f3gicas y dispositivos m\u00e9dicos han estado particularmente a la vanguardia de esta evoluci\u00f3n. Este art\u00edculo analiza las tendencias globales que dominaron 2024 y explora c\u00f3mo estas industrias se est\u00e1n preparando para afrontar los desaf\u00edos y aprovechar las oportunidades en 2025.<\/p>\n<h2 class=\"p1\"><strong><span style=\"font-size: 85%;\">Tendencias clave de 2024<\/span><\/strong><\/h2>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Sostenibilidad y econom\u00edas circulares<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>Bienes de consumo envasados (CPG):<\/strong> La sostenibilidad se ha convertido en un aspecto innegociable para las marcas de productos de consumo masivo. Regulaciones como el Reglamento de Envases y Residuos de Envases (PPWR) de la Uni\u00f3n Europea han establecido estrictos objetivos de reciclaje, lo que impulsa a las empresas a innovar en materiales de envasado. Las marcas adoptan cada vez m\u00e1s soluciones de envasado biodegradables y reutilizables para cumplir con las expectativas regulatorias y de los consumidores.<\/li>\n<li class=\"p1\"><strong>Ciencias de la vida y dispositivos m\u00e9dicos:<\/strong> El impulso a las pr\u00e1cticas ecol\u00f3gicas se extiende al sector de las ciencias de la vida, donde las compa\u00f1\u00edas farmac\u00e9uticas se comprometen con cadenas de suministro y fabricaci\u00f3n neutrales en carbono. La industria de dispositivos m\u00e9dicos se ha centrado en reducir los residuos electr\u00f3nicos mediante la introducci\u00f3n de dispositivos modulares y actualizables.<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Transformaci\u00f3n digital e integraci\u00f3n de IA<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>CPG:<\/strong> Desde la previsi\u00f3n de la demanda hasta el marketing personalizado, la inteligencia artificial (IA) y el aprendizaje autom\u00e1tico han revolucionado el sector de los bienes de consumo envasados (CPG). Las empresas est\u00e1n aprovechando la IA para optimizar la gesti\u00f3n del inventario, reducir el desperdicio y mejorar la experiencia del cliente.<\/li>\n<li class=\"p1\"><strong>Ciencias de la vida:<\/strong> La integraci\u00f3n de la IA en el descubrimiento de f\u00e1rmacos ha reducido significativamente los plazos de I+D. Por ejemplo, se est\u00e1n empleando algoritmos de IA para identificar compuestos prometedores y predecir los resultados de ensayos cl\u00ednicos.<\/li>\n<li class=\"p1\"><strong>Dispositivos m\u00e9dicos:<\/strong> Las herramientas de diagn\u00f3stico basadas en IA y los dispositivos de monitorizaci\u00f3n remota se han generalizado. La evidencia del mundo real (RWE) y el an\u00e1lisis predictivo est\u00e1n transformando la atenci\u00f3n al paciente y la toma de decisiones regulatorias.<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Armonizaci\u00f3n regulatoria y alineaci\u00f3n global<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>CPG:<\/strong> Los organismos reguladores de todo el mundo est\u00e1n convergiendo en est\u00e1ndares para el etiquetado de productos, la seguridad de los ingredientes y la sostenibilidad. Por ejemplo, las iniciativas de etiquetado frontal en Latinoam\u00e9rica han influido en medidas similares en Asia y Europa.<\/li>\n<li class=\"p1\"><strong>Ciencias de la vida y dispositivos m\u00e9dicos:<\/strong> El Consejo Internacional de Armonizaci\u00f3n (ICH) y el Foro Internacional de Reguladores de Dispositivos M\u00e9dicos (IMDRF) han impulsado los esfuerzos de armonizaci\u00f3n, facilitando a las empresas el cumplimiento multirregional. Las actualizaciones de las directrices ISO 13485 e ICH E6 ejemplifican esta tendencia.<\/li>\n<\/ul>\n<h3 class=\"p1\"><span style=\"font-size: 85%;\"><strong>Enfoques centrados en el paciente y en el consumidor<\/strong><\/span><\/h3>\n<ul>\n<li class=\"p1\"><strong>Ciencias de la vida:<\/strong> La atenci\u00f3n centrada en el paciente ha dejado de ser una simple moda para convertirse en estrategias pr\u00e1cticas. Los ensayos cl\u00ednicos descentralizados (ECD) se est\u00e1n convirtiendo en la norma, lo que permite una mayor participaci\u00f3n de los pacientes y reduce los costos de los ensayos.<\/li>\n<li class=\"p1\"><strong>CPG:<\/strong> La personalizaci\u00f3n sigue siendo una tendencia dominante y las marcas adaptan sus productos a las necesidades individuales de los consumidores mediante an\u00e1lisis avanzados y ciclos de retroalimentaci\u00f3n de los clientes.<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Resiliencia de la cadena de suministro<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\">En todos los sectores, las empresas han priorizado la creaci\u00f3n de cadenas de suministro resilientes para mitigar los riesgos asociados a las tensiones geopol\u00edticas, el cambio clim\u00e1tico y las pandemias. Se est\u00e1n adoptando gemelos digitales y la tecnolog\u00eda blockchain para mejorar la transparencia y la eficiencia.<\/li>\n<\/ul>\n<h2 class=\"p1\"><strong><span style=\"font-size: 85%;\">Preparaciones de la industria para 2025<\/span><\/strong><\/h2>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Invertir en tecnolog\u00edas verdes<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>CPG:<\/strong> Las empresas est\u00e1n redoblando sus inversiones en tecnolog\u00edas verdes, como f\u00f3rmulas sin agua para productos de cuidado personal y l\u00edneas de producci\u00f3n con huella de carbono neutra. Las colaboraciones con startups centradas en la sostenibilidad est\u00e1n en auge.<\/li>\n<li class=\"p1\"><strong>Ciencias de la vida y dispositivos m\u00e9dicos:<\/strong> <a href=\"https:\/\/regask.com\/es\/las-5-principales-tendencias-en-ciencias-de-la-vida-para-2025\/\">empresas biofarmac\u00e9uticas<\/a> est\u00e1n explorando m\u00e9todos de qu\u00edmica verde para reducir la huella ambiental, mientras que los fabricantes de dispositivos est\u00e1n innovando en instrumentos quir\u00fargicos reutilizables y procesos de producci\u00f3n energ\u00e9ticamente eficientes.<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Fortalecimiento de la preparaci\u00f3n regulatoria<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\">A medida que evoluciona el panorama regulatorio, las empresas est\u00e1n mejorando sus marcos de cumplimiento. Las empresas de ciencias de la vida est\u00e1n invirtiendo en sistemas de farmacovigilancia para cumplir con los requisitos m\u00e1s estrictos de vigilancia poscomercializaci\u00f3n. Las empresas de productos de consumo masivo (CPG) est\u00e1n adoptando soluciones de etiquetado digital para cumplir con los mandatos globales de transparencia.<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Escalamiento de capacidades digitales y de IA<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>CPG:<\/strong> Se prev\u00e9 que la adopci\u00f3n de la IA generativa se acelere en el dise\u00f1o y el marketing de productos. Las empresas se preparan para 2025 capacitando a su plantilla e integrando informaci\u00f3n basada en IA en los procesos de toma de decisiones.<\/li>\n<li class=\"p1\"><strong>Ciencias de la vida y dispositivos m\u00e9dicos:<\/strong> La terapia digital y el diagn\u00f3stico basado en IA se expandir\u00e1n. Las inversiones en computaci\u00f3n en la nube y soluciones de interoperabilidad permitir\u00e1n un intercambio fluido de datos y la monitorizaci\u00f3n de pacientes en tiempo real.<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Fomento de la colaboraci\u00f3n intersectorial<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\">Las alianzas entre empresas tecnol\u00f3gicas, el mundo acad\u00e9mico y los actores tradicionales se est\u00e1n volviendo esenciales. Por ejemplo, las colaboraciones entre startups de IA y gigantes farmac\u00e9uticos est\u00e1n impulsando avances en el descubrimiento de f\u00e1rmacos.<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">Mejorar la participaci\u00f3n de los consumidores y los pacientes<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>CPG:<\/strong> Las empresas est\u00e1n aprovechando la realidad aumentada (RA) y la realidad virtual (RV) para crear experiencias de compra inmersivas. Los envases sostenibles con c\u00f3digos QR ofrecen a los consumidores informaci\u00f3n detallada sobre el origen del producto y su huella de carbono.<\/li>\n<li class=\"p1\"><strong>Ciencias de la vida:<\/strong> El uso de aplicaciones de salud m\u00f3viles y dispositivos port\u00e1tiles para involucrar a los pacientes en sus planes de tratamiento est\u00e1 ganando terreno, mejorando la adherencia y los resultados.<\/li>\n<\/ul>\n<h3 class=\"p1\"><span style=\"font-size: 85%;\"><strong>Conclusi\u00f3n<\/strong><\/span><\/h3>\n<p class=\"p1\">Las tendencias de 2024 subrayan un cambio din\u00e1mico hacia la sostenibilidad, la digitalizaci\u00f3n y la alineaci\u00f3n global. Al adentrarnos en 2025, las industrias deben seguir adapt\u00e1ndose, innovando y colaborando para navegar por este complejo panorama. Al anticiparse a los cambios regulatorios, adoptar los avances tecnol\u00f3gicos y priorizar las necesidades de los consumidores y pacientes, los sectores de bienes de consumo envasados (CPG), ciencias de la vida y dispositivos m\u00e9dicos est\u00e1n preparados para un crecimiento resiliente y sostenible.<\/p>","protected":false},"excerpt":{"rendered":"<p>The year 2024 has been pivotal for industries worldwide, as technological advancements, regulatory transformations, and evolving consumer demands have reshaped the operational and strategic landscape. Consumer-Packaged Goods (CPG), Life Sciences, and Medical Devices industries have particularly been at the forefront of this evolution. This article delves into the global trends that dominated 2024 and explores&#8230;<\/p>","protected":false},"author":39,"featured_media":7944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,30],"tags":[],"class_list":["post-7936","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogs","category-pharma-and-biotech-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>2024 Trends &amp; 2025 Preparations Across Key Industries | RegASK<\/title>\n<meta name=\"description\" content=\"Explore key 2024 trends in CPG, Life Sciences, &amp; Medical Devices, &amp; how industries are preparing for 2025 in sustainability, and AI.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/regask.com\/es\/tendencias-2024-preparativos-2025\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Future focused key learning from 2024 to navigate the challenges in 2025\" \/>\n<meta property=\"og:description\" content=\"Explore key 2024 trends in CPG, Life Sciences, &amp; Medical Devices, &amp; how industries are preparing for 2025 in sustainability, and AI.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/regask.com\/es\/tendencias-2024-preparativos-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"RegASK\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RegASKRegulatoryAffairs\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-01T01:30:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-10T08:44:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/regask.com\/wp-content\/uploads\/2024\/12\/Future-Focused-Key-Learnings-2024-Challenges-2025.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"802\" \/>\n\t<meta property=\"og:image:height\" content=\"602\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Benoit Trouwaert\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ASKRegASK\" \/>\n<meta name=\"twitter:site\" content=\"@ASKRegASK\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Benoit Trouwaert\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/regask.com\\\/2024-trends-2025-preparations\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/regask.com\\\/2024-trends-2025-preparations\\\/\"},\"author\":{\"name\":\"Benoit Trouwaert\",\"@id\":\"https:\\\/\\\/regask.com\\\/#\\\/schema\\\/person\\\/c1d261e8dcf7b1c30b2c4f2c119df42d\"},\"headline\":\"Future focused key learning from 2024 to navigate the c&hellip;\",\"datePublished\":\"2025-01-01T01:30:31+00:00\",\"dateModified\":\"2025-02-10T08:44:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/regask.com\\\/2024-trends-2025-preparations\\\/\"},\"wordCount\":760,\"publisher\":{\"@id\":\"https:\\\/\\\/regask.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/regask.com\\\/2024-trends-2025-preparations\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/regask.com\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Future-Focused-Key-Learnings-2024-Challenges-2025.jpg\",\"articleSection\":[\"Blogs\",\"Pharma &amp; 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