{"id":3089,"date":"2021-12-21T15:04:32","date_gmt":"2021-12-21T07:04:32","guid":{"rendered":"https:\/\/regask.com\/?p=3089"},"modified":"2024-10-26T03:15:59","modified_gmt":"2024-10-25T19:15:59","slug":"%e4%b8%ad%e5%9b%bd%e3%81%ae%e3%82%a4%e3%83%b3%e3%82%bf%e3%83%bc%e3%83%8d%e3%83%83%e3%83%88%e5%ba%83%e5%91%8a%e8%a6%8f%e5%89%87","status":"publish","type":"post","link":"https:\/\/regask.com\/ja\/china-internet-advertising-rules\/","title":{"rendered":"\u4e2d\u56fd\u3067\u300c\u5bfe\u7b56\u300d\u306b\u95a2\u3059\u308b\u30d1\u30d6\u30ea\u30c3\u30af\u30b3\u30f3\u30b5\u30eb\u30c6\u30fc\u30b7\u30e7\u30f3\u304c\u958b\u59cb"},"content":{"rendered":"<p>2021\u5e7411\u670826\u65e5\u3001 <a href=\"https:\/\/www.samr.gov.cn\/\" target=\"_blank\" rel=\"noopener\">\u4e2d\u56fd\u56fd\u5bb6\u5e02\u5834\u76e3\u7763\u7ba1\u7406\u7dcf\u5c40<\/a> \u300c\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u7ba1\u7406\u5f01\u6cd5\u300d\u304c\u516c\u5e03\u3055\u308c\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u4e2d\u56fd\u306b\u304a\u3051\u308b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u306e\u63b2\u8f09\u8981\u4ef6\u304c\u660e\u78ba\u5316\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u898f\u5236\u3067\u306f\u6b21\u306e\u70b9\u304c\u5f37\u8abf\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u533b\u85ac\u54c1\u3001\u7279\u6b8a\u533b\u7642\u7528\u914d\u5408\u98df\u54c1\u3001\u533b\u7642\u6a5f\u5668\u3001\u8fb2\u85ac\u3001\u52d5\u7269\u7528\u533b\u85ac\u54c1\u3001\u5065\u5eb7\u98df\u54c1\u306b\u4fc2\u308b\u5546\u54c1\u307e\u305f\u306f\u30b5\u30fc\u30d3\u30b9\u306b\u3064\u3044\u3066\u306f\u3001\u5e83\u544a\u63b2\u8f09\u524d\u306b\u5e83\u544a\u5be9\u67fb\u6a5f\u95a2\u306b\u3088\u308b\u5be9\u67fb\u3092\u53d7\u3051\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/li>\n<li>\u5be9\u67fb\u3092\u901a\u904e\u3057\u305f\u5e83\u544a\u306e\u5185\u5bb9\u3092\u5909\u66f4\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3068\u304d\u306f\u3001\u518d\u5ea6\u5e83\u544a\u5be9\u67fb\u3092\u7533\u8acb\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002<\/li>\n<li>\u672a\u6210\u5e74\u8005\u3092\u5bfe\u8c61\u3068\u3057\u305f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u306e\u30e1\u30c7\u30a3\u30a2\u3067\u306f\u3001\u533b\u7642\u3001\u533b\u85ac\u54c1\u3001\u5065\u5eb7\u98df\u54c1\u3001\u533b\u7642\u6a5f\u5668\u3001\u5316\u7ca7\u54c1\u3001\u9152\u985e\u3001\u7f8e\u5bb9\u306a\u3069\u306e\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002<\/li>\n<\/ul>\n<p><strong>\u30d1\u30d6\u30ea\u30c3\u30af\u30b3\u30f3\u30b5\u30eb\u30c6\u30fc\u30b7\u30e7\u30f3\u306f2021\u5e7412\u670825\u65e5\u307e\u3067\u884c\u308f\u308c\u307e\u3059\u3002<\/strong><\/p>\n<p>\u4e2d\u56fd\u3067\u30b3\u30e1\u30f3\u30c8\u3092\u63d0\u51fa\u3059\u308b\u969b\u306b\u30b5\u30dd\u30fc\u30c8\u304c\u5fc5\u8981\u3067\u3059\u304b? <a href=\"https:\/\/regask.com\/ja\/%e6%8e%a5%e8%a7%a6\/\" target=\"_blank\" rel=\"noopener\">RegASK \u306e\u5c02\u9580\u5bb6\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/a><\/p>\n<p>&nbsp;<\/p>\n<a href=\"https:\/\/regask.com\/ja\/%e6%8e%a5%e8%a7%a6\/\" class=\"button secondary\" style=\"border-radius:10px;\">\n\t\t<span>\u8a73\u7d30\u306b\u3064\u3044\u3066\u306fRegASK\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044<\/span>\n\t<\/a>\n\n<a href=\"http:\/\/www.moj.gov.cn\/pub\/sfbgw\/lfyjzj\/lflfyjzj\/202111\/t20211129_442611.html\" target=\"_blank\" class=\"button secondary is-link\" rel=\"noopener\" >\n\t\t<span>\u7d9a\u304d\u3092\u8aad\u3080<\/span>\n\t<\/a>\n\n<div class=\"row\"  id=\"row-487350104\">\n\n\t<div id=\"col-1478586811\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<a href=\"https:\/\/regask.com\/ja\/%e3%82%b1%e3%83%bc%e3%82%b9%e3%82%b9%e3%82%bf%e3%83%87%e3%82%a3-2\/%e3%83%aa%e3%82%bd%e3%83%bc%e3%82%b9-%e3%82%b1%e3%83%bc%e3%82%b9%e3%82%b9%e3%82%bf%e3%83%87%e3%82%a3-%e5%8c%bb%e7%99%82%e6%a9%9f%e5%99%a8\/\" target=\"_blank\" class=\"button secondary is-link\" rel=\"noopener\" >\n\t\t<span>\u533b\u7642\u6a5f\u5668\u696d\u754c\u306e\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u3092\u8aad\u3080<\/span>\n\t<\/a>\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>","protected":false},"excerpt":{"rendered":"<p>On 26 November 2021, the State Administration for Market Regulation of China published the &#8220;Measures for the Administration of Internet Advertising&#8221;. This clarifies the requirements for publishing internet advertisements in China. The regulation highlights that: For products or services that are relevant to pharmaceuticals, formula foods for special medical purposes, medical devices, pesticides, veterinary drugs, and health food, the advertisements must be reviewed by the advertising review agency before publishing. If the content of an advertisement that has been examined and passed needs to be changed, it shall reapply for advertisement examination. Media from the internet targeted at minors cannot be used to post advertisements for medical treatment, medicine, health&#8230;<\/p>","protected":false},"author":39,"featured_media":3080,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[514,39],"tags":[40],"class_list":["post-3089","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-china-regulations","category-medical-devices-insights","tag-latest-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>China&#039;s New Internet Ad Rules | RegASK<\/title>\n<meta name=\"description\" content=\"China is launching new regulations for internet advertising. Learn about the public consultation and potential impacts for businesses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/regask.com\/ja\/\u4e2d\u56fd\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u898f\u5247\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Public Consultation Launched in China for &quot;Measures for the Administration of Internet Advertising&quot;\" \/>\n<meta property=\"og:description\" content=\"China is launching new regulations for internet advertising. Learn about the public consultation and potential impacts for businesses.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/regask.com\/ja\/\u4e2d\u56fd\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u898f\u5247\/\" \/>\n<meta property=\"og:site_name\" content=\"RegASK\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RegASKRegulatoryAffairs\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-21T07:04:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-25T19:15:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/regask.com\/wp-content\/uploads\/2021\/12\/internet-advertising-medical-devices-healthcare-computer.png\" \/>\n\t<meta property=\"og:image:width\" content=\"689\" \/>\n\t<meta property=\"og:image:height\" content=\"626\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Benoit Trouwaert\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ASKRegASK\" \/>\n<meta name=\"twitter:site\" content=\"@ASKRegASK\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Benoit Trouwaert\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/regask.com\\\/china-internet-advertising-rules\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/regask.com\\\/china-internet-advertising-rules\\\/\"},\"author\":{\"name\":\"Benoit Trouwaert\",\"@id\":\"https:\\\/\\\/regask.com\\\/#\\\/schema\\\/person\\\/c1d261e8dcf7b1c30b2c4f2c119df42d\"},\"headline\":\"Public Consultation Launched in China for &#8220;Measur&hellip;\",\"datePublished\":\"2021-12-21T07:04:32+00:00\",\"dateModified\":\"2024-10-25T19:15:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/regask.com\\\/china-internet-advertising-rules\\\/\"},\"wordCount\":218,\"publisher\":{\"@id\":\"https:\\\/\\\/regask.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/regask.com\\\/china-internet-advertising-rules\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/regask.com\\\/wp-content\\\/uploads\\\/2021\\\/12\\\/internet-advertising-medical-devices-healthcare-computer.png\",\"keywords\":[\"Latest Insights\"],\"articleSection\":[\"China\",\"Medical Devices\"],\"inLanguage\":\"ja\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/regask.com\\\/china-internet-advertising-rules\\\/\",\"url\":\"https:\\\/\\\/regask.com\\\/china-internet-advertising-rules\\\/\",\"name\":\"China's New Internet Ad Rules | RegASK\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/regask.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/regask.com\\\/china-internet-advertising-rules\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/regask.com\\\/china-internet-advertising-rules\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/regask.com\\\/wp-content\\\/uploads\\\/2021\\\/12\\\/internet-advertising-medical-devices-healthcare-computer.png\",\"datePublished\":\"2021-12-21T07:04:32+00:00\",\"dateModified\":\"2024-10-25T19:15:59+00:00\",\"description\":\"China is launching new regulations for internet advertising. 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