{"id":3101,"date":"2022-01-12T09:46:32","date_gmt":"2022-01-12T01:46:32","guid":{"rendered":"https:\/\/regask.com\/?p=3101"},"modified":"2024-10-26T06:09:08","modified_gmt":"2024-10-25T22:09:08","slug":"%e7%88%b1%e5%b0%94%e5%85%b0-hfss-%e9%a3%9f%e5%93%81%e5%b9%bf%e5%91%8a%e8%a7%84%e5%88%99","status":"publish","type":"post","link":"https:\/\/regask.com\/zh\/ireland-hfss-food-ad-rules\/","title":{"rendered":"\u7231\u5c14\u5170\uff1a\u9ad8\u8102\u80aa\u3001\u9ad8\u76d0\u548c\u9ad8\u70ed\u91cf\u5e7f\u544a\u51fa\u53f0\u65b0\u89c4\u2026\u2026"},"content":{"rendered":"<p>2021 \u5e74 12 \u6708 1 \u65e5\uff0c\u662f <a href=\"https:\/\/www.asai.ie\/\" target=\"_blank\" rel=\"noopener\">\u7231\u5c14\u5170\u5e7f\u544a\u6807\u51c6\u5c40<\/a> \u6fb3\u5927\u5229\u4e9a\u98df\u54c1\u7ba1\u7406\u5c40\uff08ASAI\uff09\u5373\u5c06\u5b9e\u65bd\u9488\u5bf9\u201c\u9488\u5bf9\u513f\u7ae5\u7684\u9ad8\u8102\u80aa\u3001\u76d0\u548c\u7cd6\uff08HFSS\uff09\u98df\u54c1\u548c\u996e\u6599\u4ea7\u54c1\u201d\u5e7f\u544a\u548c\u8425\u9500\u7684\u65b0\u89c4\u5219\u548c\u6307\u5bfc\u3002<\/p>\n<p>\u65b0\u89c4\u5b9a\u662f\u73b0\u6709 ASAI \u51c6\u5219\u7684\u4e00\u90e8\u5206\uff0c\u8be5\u51c6\u5219\u901a\u8fc7\u591a\u79cd\u5a92\u4f53\u6e20\u9053\u9488\u5bf9 15 \u5c81\u4ee5\u4e0b\u513f\u7ae5\u3002\u4ee5\u4e0b\u662f\u65b0\u9650\u5236\u7684\u6458\u8981\uff0c\u4ee5\u53ca\u5b83\u4eec\u5bf9\u7231\u5c14\u5170 HFSS \u98df\u54c1\u548c\u996e\u6599\u7684\u8425\u9500\u548c\u5e7f\u544a\u7684\u5f71\u54cd\uff1a<\/p>\n<ul>\n<li>HFSS \u4ea7\u54c1\u4e0d\u5f97\u6295\u653e\u5728\u9488\u5bf9\u513f\u7ae5\u6216 50% \u53d7\u4f17\u4e3a\u513f\u7ae5\u7684\u5a92\u4f53\u6e20\u9053\u4e2d\uff0c<\/li>\n<li>\u513f\u7ae5\u4e3b\u8981\u4f7f\u7528\u7684\u573a\u6240\uff08\u5982\u6258\u513f\u6240\u3001\u5b66\u6821\u7b49\uff09\u4e5f\u5e94\u7981\u6b62\u53d1\u5e03\u4efb\u4f55\u5f62\u5f0f\u7684 HFSS \u4ea7\u54c1\u8425\u9500\u4fe1\u606f\u3002<\/li>\n<li>\u5f53\u5141\u8bb8\u5bf9 HFSS \u4ea7\u54c1\u8fdb\u884c\u8425\u9500\u4f20\u64ad\u65f6\uff0c\u5b83\u4eec\u4ec5\u53d7\u7279\u5b9a\u5a92\u4f53\u7684\u6295\u653e\u89c4\u5219\u7684\u7ea6\u675f\uff0c\u5305\u62ec\u201c\u6bcf\u79cd\u5a92\u4f53\u201d\u7684\u6700\u9ad8\u9608\u503c\uff0c\u4f8b\u5982\u7535\u5f71\u3001\u5370\u5237\u5a92\u4f53\u548c\u6570\u5b57\/\u793e\u4ea4\u5a92\u4f53\uff0c\u5e76\u4e14\u53ea\u80fd\u5c06\u603b\u5e7f\u544a\u7a7a\u95f4\u4e2d\u7684 25% \u5206\u914d\u7ed9 HFSS \u4ea7\u54c1\u3002<\/li>\n<\/ul>\n<p>\u76ee\u524d\uff0c\u82f1\u56fd\u548c\u7231\u5c14\u5170\u90fd\u5df2\u9488\u5bf9\u8fd9\u4e9b\u98df\u54c1\u548c\u996e\u6599\u4ea7\u54c1\u5236\u5b9a\u4e86 HFSS \u8425\u9500\u548c\u5e7f\u544a\u9650\u5236\uff0c\u800c\u6b27\u76df\u5728\u8fd9\u4e00\u4e3e\u63aa\u4e0a\u5374\u843d\u540e\u4e86\uff0c\u8bb8\u591a\u6b27\u6d32\u975e\u653f\u5e9c\u7ec4\u7ec7\u547c\u5401\u6b27\u76df\u8bae\u4f1a\u901a\u8fc7\u6cd5\u5f8b\uff0c\u89c4\u8303\u5404\u6210\u5458\u56fd\u7684\u201c\u4e0d\u5065\u5eb7\u201d\u98df\u54c1\u53ca\u5176\u9488\u5bf9\u513f\u7ae5\u7684\u5e7f\u544a\u3002<\/p>\n<p>\u4eba\u4eec\u8ba4\u4e3a\uff0cHFSS \u98df\u54c1\u548c\u996e\u6599\u5c06\u8fc5\u901f\u6210\u4e3a\u6b27\u76df\u8bae\u7a0b\u7684\u4e00\u90e8\u5206\uff0c\u5c24\u5176\u662f\u5728\u8425\u9500\u548c\u5e7f\u544a\u65b9\u9762\u3002<\/p>\n<p><a href=\"https:\/\/regask.com\/zh\/%e6%8e%a5%e8%a7%a6\/\">\u8054\u7cfb RegASK \u4e86\u89e3\u6709\u5173\u6b27\u6d32\u6cd5\u89c4\u53d8\u5316\u7684\u66f4\u591a\u4fe1\u606f<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<a href=\"https:\/\/regask.com\/zh\/%e6%8e%a5%e8%a7%a6\/\" class=\"button secondary\" style=\"border-radius:10px;\">\n\t\t<span>\u66f4\u591a\u8be6\u60c5\u8bf7\u8054\u7cfb RegASK<\/span>\n\t<\/a>\n\n<a href=\"https:\/\/www.lexology.com\/library\/detail.aspx?g=c47a074c-eb3b-4150-a493-75e83bace46c&#038;utm_source=Lexology+Daily+Newsfeed&#038;utm_medium=HTML+email+-+Body+-+General+section&#038;utm_campaign=Lexology+subscriber+daily+feed&#038;utm_content=Lexology+Daily+Newsfeed+2021-12-02&#038;utm_term=\" target=\"_blank\" class=\"button secondary is-link\" rel=\"noopener\" >\n\t\t<span>\u9605\u8bfb\u66f4\u591a<\/span>\n\t<\/a>\n\n<div class=\"row\"  id=\"row-2102175831\">\n\n\t<div id=\"col-545175426\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<a href=\"https:\/\/regask.com\/zh\/%e6%a1%88%e4%be%8b%e7%a0%94%e7%a9%b6-2\/%e8%b5%84%e6%ba%90-%e6%a1%88%e4%be%8b%e7%a0%94%e7%a9%b6-%e9%a3%9f%e5%93%81%e9%a5%ae%e6%96%99\/\" target=\"_blank\" class=\"button secondary is-link\" rel=\"noopener\" >\n\t\t<span>\u9605\u8bfb\u98df\u54c1\u884c\u4e1a\u6848\u4f8b\u7814\u7a76<\/span>\n\t<\/a>\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The 1 December 2021, was the date that the Advertising Standards Authority for Ireland (ASAI) set to bring into force its new rules and guidance around the advertising and marketing of &#8220;High Fat, Salt, and Sugar (HFSS) food and drink products to children\u201d. The new rules form part of an existing ASAI Code targeted at&#8230;<\/p>","protected":false},"author":39,"featured_media":3082,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34,558],"tags":[40],"class_list":["post-3101","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-beverage-insights","category-ireland-regulations","tag-latest-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ireland: New HFSS High-Fat Food Ad Rules | RegASK<\/title>\n<meta name=\"description\" content=\"Ireland introduces new rules for advertising high-fat, salt, and sugar (HFSS) food and drinks. 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