{"id":7936,"date":"2025-01-01T09:30:31","date_gmt":"2025-01-01T01:30:31","guid":{"rendered":"https:\/\/regask.com\/?p=7936"},"modified":"2025-02-10T16:44:28","modified_gmt":"2025-02-10T08:44:28","slug":"2024-%e5%b9%b4%e8%b6%8b%e5%8a%bf-2025-%e5%b9%b4%e5%87%86%e5%a4%87","status":"publish","type":"post","link":"https:\/\/regask.com\/zh\/2024-trends-2025-preparations\/","title":{"rendered":"2024 \u5e74\u91cd\u70b9\u5173\u6ce8\u672a\u6765\u7684\u5173\u952e\u5b66\u4e60\u5185\u5bb9\uff0c\u52a9\u529b\u5f15\u9886\u53d8\u9769\u2026\u2026"},"content":{"rendered":"<p class=\"p1\">2024 \u5e74\u5bf9\u4e8e\u5168\u7403\u884c\u4e1a\u6765\u8bf4\u90fd\u662f\u5173\u952e\u7684\u4e00\u5e74\uff0c\u56e0\u4e3a\u6280\u672f\u8fdb\u6b65\u3001\u76d1\u7ba1\u8f6c\u578b\u548c\u4e0d\u65ad\u53d8\u5316\u7684\u6d88\u8d39\u8005\u9700\u6c42\u91cd\u5851\u4e86\u8fd0\u8425\u548c\u6218\u7565\u683c\u5c40\u3002 <a href=\"https:\/\/regask.com\/zh\/ai-%e7%9b%91%e7%ae%a1%e5%90%88%e8%a7%84-cpg-%e7%94%9f%e5%91%bd%e7%a7%91%e5%ad%a6\/\">\u6d88\u8d39\u6027\u5305\u88c5\u5546\u54c1<\/a> \uff08CPG\uff09\u3001\u751f\u547d\u79d1\u5b66\u548c\u533b\u7597\u5668\u68b0\u884c\u4e1a\u5c24\u5176\u5904\u4e8e\u8fd9\u4e00\u53d8\u9769\u7684\u524d\u6cbf\u3002\u672c\u6587\u6df1\u5165\u63a2\u8ba8\u4e86 2024 \u5e74\u4e3b\u5bfc\u7684\u5168\u7403\u8d8b\u52bf\uff0c\u5e76\u63a2\u8ba8\u4e86\u8fd9\u4e9b\u884c\u4e1a\u5982\u4f55\u505a\u597d\u51c6\u5907\u5e94\u5bf9\u6311\u6218\u5e76\u6293\u4f4f 2025 \u5e74\u7684\u673a\u9047\u3002<\/p>\n<h2 class=\"p1\"><strong><span style=\"font-size: 85%;\">2024 \u5e74\u7684\u4e3b\u8981\u8d8b\u52bf<\/span><\/strong><\/h2>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u53ef\u6301\u7eed\u6027\u548c\u5faa\u73af\u7ecf\u6d4e<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>\u6d88\u8d39\u5305\u88c5\u5546\u54c1\uff08CPG\uff09\uff1a<\/strong> \u53ef\u6301\u7eed\u6027\u5df2\u6210\u4e3a CPG \u54c1\u724c\u4e0d\u53ef\u59a5\u534f\u7684\u65b9\u9762\u3002\u6b27\u76df\u7684\u300a\u5305\u88c5\u548c\u5305\u88c5\u5e9f\u5f03\u7269\u6cd5\u89c4\u300b\uff08PPWR\uff09\u7b49\u6cd5\u89c4\u8bbe\u5b9a\u4e86\u4e25\u683c\u7684\u56de\u6536\u76ee\u6807\uff0c\u63a8\u52a8\u4f01\u4e1a\u5728\u5305\u88c5\u6750\u6599\u65b9\u9762\u8fdb\u884c\u521b\u65b0\u3002\u54c1\u724c\u8d8a\u6765\u8d8a\u591a\u5730\u91c7\u7528\u53ef\u751f\u7269\u964d\u89e3\u548c\u53ef\u91cd\u590d\u4f7f\u7528\u7684\u5305\u88c5\u89e3\u51b3\u65b9\u6848\uff0c\u4ee5\u6ee1\u8db3\u6cd5\u89c4\u548c\u6d88\u8d39\u8005\u7684\u671f\u671b\u3002<\/li>\n<li class=\"p1\"><strong>\u751f\u547d\u79d1\u5b66\u548c\u533b\u7597\u5668\u68b0\uff1a<\/strong> \u63a8\u52a8\u73af\u4fdd\u5b9e\u8df5\u7684\u884c\u52a8\u5df2\u5ef6\u4f38\u81f3\u751f\u547d\u79d1\u5b66\u9886\u57df\uff0c\u5236\u836f\u516c\u53f8\u81f4\u529b\u4e8e\u5b9e\u73b0\u78b3\u4e2d\u548c\u5236\u9020\u548c\u4f9b\u5e94\u94fe\u3002\u533b\u7597\u5668\u68b0\u884c\u4e1a\u5219\u81f4\u529b\u4e8e\u901a\u8fc7\u5f15\u5165\u6a21\u5757\u5316\u548c\u53ef\u5347\u7ea7\u8bbe\u5907\u6765\u51cf\u5c11\u7535\u5b50\u5783\u573e\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u6570\u5b57\u5316\u8f6c\u578b\u4e0e\u4eba\u5de5\u667a\u80fd\u878d\u5408<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>\u4e2d\u592e\u653f\u5e9c:<\/strong> \u4ece\u9700\u6c42\u9884\u6d4b\u5230\u4e2a\u6027\u5316\u8425\u9500\uff0c\u4eba\u5de5\u667a\u80fd (AI) \u548c\u673a\u5668\u5b66\u4e60\u5f7b\u5e95\u6539\u53d8\u4e86 CPG \u884c\u4e1a\u3002\u4f01\u4e1a\u6b63\u5728\u5229\u7528 AI \u6765\u4f18\u5316\u5e93\u5b58\u7ba1\u7406\u3001\u51cf\u5c11\u6d6a\u8d39\u5e76\u589e\u5f3a\u5ba2\u6237\u4f53\u9a8c\u3002<\/li>\n<li class=\"p1\"><strong>\u751f\u547d\u79d1\u5b66\uff1a<\/strong> \u4eba\u5de5\u667a\u80fd\u5728\u836f\u7269\u7814\u53d1\u4e2d\u7684\u5e94\u7528\u5927\u5927\u7f29\u77ed\u4e86\u7814\u53d1\u65f6\u95f4\u3002\u4f8b\u5982\uff0c\u4eba\u5de5\u667a\u80fd\u7b97\u6cd5\u88ab\u7528\u4e8e\u8bc6\u522b\u6709\u524d\u666f\u7684\u5316\u5408\u7269\u5e76\u9884\u6d4b\u4e34\u5e8a\u8bd5\u9a8c\u7ed3\u679c\u3002<\/li>\n<li class=\"p1\"><strong>\u533b\u7597\u5668\u68b0\uff1a<\/strong> \u4eba\u5de5\u667a\u80fd\u8bca\u65ad\u5de5\u5177\u548c\u8fdc\u7a0b\u76d1\u63a7\u8bbe\u5907\u5df2\u5f97\u5230\u5e7f\u6cdb\u91c7\u7528\u3002\u771f\u5b9e\u4e16\u754c\u8bc1\u636e (RWE) \u548c\u9884\u6d4b\u5206\u6790\u6b63\u5728\u6539\u53d8\u60a3\u8005\u62a4\u7406\u548c\u76d1\u7ba1\u51b3\u7b56\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u76d1\u7ba1\u534f\u8c03\u548c\u5168\u7403\u534f\u8c03<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>\u4e2d\u592e\u653f\u5e9c:<\/strong> \u5168\u7403\u76d1\u7ba1\u673a\u6784\u6b63\u5728\u5c31\u4ea7\u54c1\u6807\u7b7e\u3001\u6210\u5206\u5b89\u5168\u548c\u53ef\u6301\u7eed\u6027\u5236\u5b9a\u6807\u51c6\u3002\u4f8b\u5982\uff0c\u62c9\u4e01\u7f8e\u6d32\u7684\u5305\u88c5\u6b63\u9762\u6807\u7b7e\u4e3e\u63aa\u5f71\u54cd\u4e86\u4e9a\u6d32\u548c\u6b27\u6d32\u7684\u7c7b\u4f3c\u63aa\u65bd\u3002<\/li>\n<li class=\"p1\"><strong>\u751f\u547d\u79d1\u5b66\u548c\u533b\u7597\u5668\u68b0\uff1a<\/strong> \u56fd\u9645\u534f\u8c03\u7406\u4e8b\u4f1a (ICH) \u548c\u56fd\u9645\u533b\u7597\u5668\u68b0\u76d1\u7ba1\u673a\u6784\u8bba\u575b (IMDRF) \u63a8\u52a8\u4e86\u534f\u8c03\u5de5\u4f5c\uff0c\u4f7f\u516c\u53f8\u66f4\u5bb9\u6613\u5b9e\u73b0\u591a\u533a\u57df\u5408\u89c4\u3002ISO 13485 \u548c ICH E6 \u6307\u5357\u7684\u66f4\u65b0\u4f53\u73b0\u4e86\u8fd9\u4e00\u8d8b\u52bf\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><span style=\"font-size: 85%;\"><strong>\u4ee5\u60a3\u8005\u4e3a\u4e2d\u5fc3\u548c\u4ee5\u6d88\u8d39\u8005\u4e3a\u4e2d\u5fc3\u7684\u65b9\u6cd5<\/strong><\/span><\/h3>\n<ul>\n<li class=\"p1\"><strong>\u751f\u547d\u79d1\u5b66\uff1a<\/strong> \u4ee5\u60a3\u8005\u4e3a\u4e2d\u5fc3\u5df2\u4e0d\u518d\u53ea\u662f\u53e3\u53f7\uff0c\u800c\u662f\u5207\u5b9e\u53ef\u884c\u7684\u6218\u7565\u3002\u5206\u6563\u5f0f\u4e34\u5e8a\u8bd5\u9a8c (DCT) \u6b63\u5728\u6210\u4e3a\u5e38\u6001\uff0c\u8ba9\u66f4\u5e7f\u6cdb\u7684\u60a3\u8005\u53c2\u4e0e\u5176\u4e2d\uff0c\u5e76\u964d\u4f4e\u8bd5\u9a8c\u6210\u672c\u3002<\/li>\n<li class=\"p1\"><strong>\u4e2d\u592e\u653f\u5e9c:<\/strong> \u4e2a\u6027\u5316\u4ecd\u7136\u662f\u4e3b\u5bfc\u8d8b\u52bf\uff0c\u54c1\u724c\u5229\u7528\u5148\u8fdb\u7684\u5206\u6790\u548c\u5ba2\u6237\u53cd\u9988\u56de\u8def\u6765\u6839\u636e\u4e2a\u4eba\u6d88\u8d39\u8005\u7684\u9700\u6c42\u5b9a\u5236\u4ea7\u54c1\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u4f9b\u5e94\u94fe\u5f39\u6027<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\">\u5728\u6240\u6709\u884c\u4e1a\u4e2d\uff0c\u4f01\u4e1a\u90fd\u4f18\u5148\u8003\u8651\u5efa\u7acb\u5f39\u6027\u4f9b\u5e94\u94fe\uff0c\u4ee5\u51cf\u8f7b\u5730\u7f18\u653f\u6cbb\u7d27\u5f20\u5c40\u52bf\u3001\u6c14\u5019\u53d8\u5316\u548c\u6d41\u884c\u75c5\u5e26\u6765\u7684\u98ce\u9669\u3002\u6570\u5b57\u5b6a\u751f\u548c\u533a\u5757\u94fe\u6280\u672f\u6b63\u5728\u88ab\u91c7\u7528\uff0c\u4ee5\u63d0\u9ad8\u900f\u660e\u5ea6\u548c\u6548\u7387\u3002<\/li>\n<\/ul>\n<h2 class=\"p1\"><strong><span style=\"font-size: 85%;\">2025 \u5e74\u7684\u884c\u4e1a\u51c6\u5907<\/span><\/strong><\/h2>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u6295\u8d44\u7eff\u8272\u6280\u672f<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>\u4e2d\u592e\u653f\u5e9c:<\/strong> \u4f01\u4e1a\u6b63\u5728\u52a0\u500d\u6295\u8d44\u7eff\u8272\u6280\u672f\uff0c\u4f8b\u5982\u4e2a\u4eba\u62a4\u7406\u4ea7\u54c1\u7684\u65e0\u6c34\u914d\u65b9\u548c\u78b3\u4e2d\u548c\u751f\u4ea7\u7ebf\u3002\u4e0e\u4e13\u6ce8\u4e8e\u53ef\u6301\u7eed\u53d1\u5c55\u7684\u521d\u521b\u4f01\u4e1a\u7684\u5408\u4f5c\u6b63\u5728\u589e\u591a\u3002<\/li>\n<li class=\"p1\"><strong>\u751f\u547d\u79d1\u5b66\u548c\u533b\u7597\u5668\u68b0\uff1a<\/strong> <a href=\"https:\/\/regask.com\/zh\/2025-%e5%b9%b4%e7%94%9f%e5%91%bd%e7%a7%91%e5%ad%a6%e4%ba%94%e5%a4%a7%e8%b6%8b%e5%8a%bf\/\">\u751f\u7269\u5236\u836f\u516c\u53f8<\/a> \u6b63\u5728\u63a2\u7d22\u7eff\u8272\u5316\u5b66\u65b9\u6cd5\u4ee5\u51cf\u5c11\u73af\u5883\u5f71\u54cd\uff0c\u800c\u8bbe\u5907\u5236\u9020\u5546\u6b63\u5728\u8fdb\u884c\u53ef\u91cd\u590d\u4f7f\u7528\u7684\u624b\u672f\u5668\u68b0\u548c\u8282\u80fd\u751f\u4ea7\u5de5\u827a\u7684\u521b\u65b0\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u52a0\u5f3a\u76d1\u7ba1\u51c6\u5907<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\">\u968f\u7740\u76d1\u7ba1\u73af\u5883\u7684\u53d1\u5c55\uff0c\u4f01\u4e1a\u6b63\u5728\u52a0\u5f3a\u5176\u5408\u89c4\u6846\u67b6\u3002\u751f\u547d\u79d1\u5b66\u516c\u53f8\u6b63\u5728\u6295\u8d44\u836f\u7269\u8b66\u6212\u7cfb\u7edf\uff0c\u4ee5\u6ee1\u8db3\u66f4\u4e25\u683c\u7684\u4e0a\u5e02\u540e\u76d1\u6d4b\u8981\u6c42\u3002CPG \u516c\u53f8\u6b63\u5728\u91c7\u7528\u6570\u5b57\u6807\u7b7e\u89e3\u51b3\u65b9\u6848\u6765\u9075\u5b88\u5168\u7403\u900f\u660e\u5ea6\u8981\u6c42\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u6269\u5c55\u6570\u5b57\u548c\u4eba\u5de5\u667a\u80fd\u80fd\u529b<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>\u4e2d\u592e\u653f\u5e9c:<\/strong> \u751f\u6210\u5f0f\u4eba\u5de5\u667a\u80fd\u7684\u5e94\u7528\u9884\u8ba1\u5c06\u5728\u4ea7\u54c1\u8bbe\u8ba1\u548c\u8425\u9500\u9886\u57df\u52a0\u901f\u3002\u5404\u516c\u53f8\u6b63\u5728\u4e3a 2025 \u5e74\u505a\u51c6\u5907\uff0c\u63d0\u9ad8\u5458\u5de5\u6280\u80fd\uff0c\u5e76\u5c06\u4eba\u5de5\u667a\u80fd\u9a71\u52a8\u7684\u6d1e\u5bdf\u529b\u878d\u5165\u51b3\u7b56\u8fc7\u7a0b\u3002<\/li>\n<li class=\"p1\"><strong>\u751f\u547d\u79d1\u5b66\u548c\u533b\u7597\u5668\u68b0\uff1a<\/strong> \u6570\u5b57\u6cbb\u7597\u548c\u4eba\u5de5\u667a\u80fd\u9a71\u52a8\u7684\u8bca\u65ad\u5c06\u5f97\u5230\u6269\u5c55\u3002\u5bf9\u4e91\u8ba1\u7b97\u548c\u4e92\u64cd\u4f5c\u6027\u89e3\u51b3\u65b9\u6848\u7684\u6295\u8d44\u5c06\u5b9e\u73b0\u65e0\u7f1d\u6570\u636e\u5171\u4eab\u548c\u5b9e\u65f6\u60a3\u8005\u76d1\u63a7\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u4fc3\u8fdb\u8de8\u884c\u4e1a\u5408\u4f5c<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\">\u79d1\u6280\u516c\u53f8\u3001\u5b66\u672f\u754c\u548c\u4f20\u7edf\u4f01\u4e1a\u4e4b\u95f4\u7684\u5408\u4f5c\u6b63\u53d8\u5f97\u81f3\u5173\u91cd\u8981\u3002\u4f8b\u5982\uff0c\u4eba\u5de5\u667a\u80fd\u521d\u521b\u516c\u53f8\u548c\u5236\u836f\u5de8\u5934\u4e4b\u95f4\u7684\u5408\u4f5c\u6b63\u5728\u63a8\u52a8\u836f\u7269\u7814\u53d1\u7684\u7a81\u7834\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><strong><span style=\"font-size: 85%;\">\u589e\u5f3a\u6d88\u8d39\u8005\u548c\u60a3\u8005\u7684\u53c2\u4e0e\u5ea6<\/span><\/strong><\/h3>\n<ul>\n<li class=\"p1\"><strong>\u4e2d\u592e\u653f\u5e9c:<\/strong> \u4f01\u4e1a\u6b63\u5728\u5229\u7528\u589e\u5f3a\u73b0\u5b9e (AR) \u548c\u865a\u62df\u73b0\u5b9e (VR) \u6253\u9020\u8eab\u4e34\u5176\u5883\u7684\u8d2d\u7269\u4f53\u9a8c\u3002\u5e26\u6709\u4e8c\u7ef4\u7801\u7684\u53ef\u6301\u7eed\u5305\u88c5\u8ba9\u6d88\u8d39\u8005\u80fd\u591f\u8be6\u7ec6\u4e86\u89e3\u4ea7\u54c1\u6765\u6e90\u548c\u78b3\u8db3\u8ff9\u3002<\/li>\n<li class=\"p1\"><strong>\u751f\u547d\u79d1\u5b66\uff1a<\/strong> \u4f7f\u7528\u79fb\u52a8\u5065\u5eb7\u5e94\u7528\u7a0b\u5e8f\u548c\u53ef\u7a7f\u6234\u8bbe\u5907\u8ba9\u60a3\u8005\u53c2\u4e0e\u6cbb\u7597\u8ba1\u5212\u7684\u505a\u6cd5\u6b63\u5728\u83b7\u5f97\u8d8a\u6765\u8d8a\u591a\u7684\u5173\u6ce8\uff0c\u4ece\u800c\u63d0\u9ad8\u4e86\u6cbb\u7597\u7684\u4f9d\u4ece\u6027\u548c\u6cbb\u7597\u6548\u679c\u3002<\/li>\n<\/ul>\n<h3 class=\"p1\"><span style=\"font-size: 85%;\"><strong>\u7ed3\u8bba<\/strong><\/span><\/h3>\n<p class=\"p1\">2024 \u5e74\u7684\u8d8b\u52bf\u51f8\u663e\u4e86\u5411\u53ef\u6301\u7eed\u6027\u3001\u6570\u5b57\u5316\u548c\u5168\u7403\u534f\u8c03\u7684\u52a8\u6001\u8f6c\u53d8\u3002\u968f\u7740\u6211\u4eec\u6b65\u5165 2025 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